Social Media Strategy

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# Social Media Metrics
Engagement Rate = (Likes+Comments+Shares)/Reach × 100
Followers Growth = (New-Followed)/Total × 100

# Best Posting Times
Instagram: 11am-1pm, 7-9pm
LinkedIn: Tue-Thu 8-10am
Twitter: 12-3pm

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def engagement_rate(likes, comments, shares, followers):
    total = likes + comments + shares
    return round((total / followers) * 100, 2) if followers > 0 else 0

def calculate_reach(impressions, followers):
    return round((impressions / followers) * 100, 1) if followers > 0 else 0

posts = [
    {"likes": 150, "comments": 30, "shares": 10, "impressions": 5000, "followers": 2000},
    {"likes": 80, "comments": 15, "shares": 5, "impressions": 3000, "followers": 2000},
]

for i, post in enumerate(posts, 1):
    er = engagement_rate(post["likes"], post["comments"], post["shares"], post["followers"])
    reach = calculate_reach(post["impressions"], post["followers"])
    print(f"Post {i}: Engagement={er}% | Reach={reach}%")